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hello@clientside.pro +1 716-256-3186

Our Services
Web Analytics & Paid Search

Our services

GA4 Migration, configuration and customization

We set up Google Analytics 4 correctly from the start, or fix a migration that didn't go as planned, so your reporting reflects your real event-based tracking model.

Google Tag Manager & DataLayer Implementation

We review your site's UI, identify the events that matter to your business, and work with your development team to build a DataLayer that makes that data available and reliable. Once we have identified them, we map them into your preferred analytics solution. Audit: We run an audit on your GTM containers, identify opportunity areas and provide a solution proposal.

Data Layer implementation: We map the events from your digital channels into GTM, based on your preferred analytics solution.

GA4 eCommerce Implementation: Using the events from your data layer, we map them into GA4 ecommerce tracking

Paid Search Management

We don't just buy clicks. We build campaigns designed to acquire customers, on a foundation of accurate tracking, so every dollar is measured correctly.

● Google Ads Audit: A full review of your account structure, keywords, bidding strategy, and conversion tracking, with a prioritized list of what to fix and what to test.

● Campaign Strategy & Setup: We build your campaign structure, ad groups, and keyword lists around real search intent, not guesswork.

● Ongoing Campaign Management & Optimization: Continuous bid, budget, and keyword optimization based on performance data, not vanity metrics.

● Conversion Tracking for Google Ads: Because we come from an analytics background, we set up conversion tracking properly from day one, so your reported results are ones you can trust.

● Bilingual Campaign Management (English & Spanish): We build, write, and manage separate English and Spanish campaigns, so your ads speak your customers' language, literally.

Conversion Rate Optimization

Maximize the value of your current traffic by transforming your website into a high-performance revenue engine through our data-backed Conversion Rate Optimization (CRO) service. By blending technical audits—such as heatmapping and session recordings—with rigorous A/B testing, we identify and eliminate the specific friction points preventing visitors from converting. Rather than relying on guesswork, we implement a methodical experimentation framework that lowers your Customer Acquisition Cost (CAC) and drives measurable business outcomes. The result is a psychologically persuasive, technically seamless user journey that ensures every marketing dollar works harder for your bottom line.

Looking to make your mark? We'll help you turn
your project into a success story.

Not Sure Where to Start? An audit